Goodgirl LA Announces Departure from Record Label VMF, Cites Differing Values and Vision
Nigerian singer-songwriter Euphemia Runyi Ekumah, widely known as Goodgirl LA, has officially announced the termination of her partnership with her record label, VMF Worldwide. The artist confirmed the separation on April 23, 2026, marking a significant turning point in her burgeoning music career. Goodgirl LA expressed profound gratitude for the support and opportunities provided during her tenure with VMF, acknowledging the label's role in her artistic development. She stated, "I want to begin by expressing sincere gratitude for the support, belief, and work that were shared during that time," reflecting on the valuable experiences gained.
While the exact duration of her contract with VMF is not explicitly stated, sources indicate she signed with the label in May 2025 and released her EP "Goodgirl" in July 2025 under their umbrella. The singer cited a divergence in values and vision as the primary reason for her departure, emphasizing her commitment to her artistic path. "I have always been clear about my path as an artist, and I remain committed to growing into all that I know I am called to become," she explained.
Goodgirl LA's time with VMF has been marked by notable tracks such as "Goodgirl," "Early Momo," and "Bless Me." Her exit signifies a move towards greater creative control and self-definition, aligning with a broader industry trend where artists increasingly prioritize ownership and artistic freedom. Although her time with VMF has concluded, Goodgirl LA conveyed a message of appreciation to her fans, stating, "To everyone who continues to support me, thank you for walking with me. Your love and belief in me continue to carry weight, and I do not take that for granted."
The departure from VMF Worldwide is not Goodgirl LA's first experience navigating music partnerships. Earlier in her career, she was associated with various management setups as she established herself in the competitive music industry. This latest transition is seen as a part of her ongoing evolution as an artist seeking an environment that fosters her full creative expression. As she embarks on this new chapter, Goodgirl LA remains optimistic about the future, ready to embrace new opportunities and continue her musical journey.
While the exact duration of her contract with VMF is not explicitly stated, sources indicate she signed with the label in May 2025 and released her EP "Goodgirl" in July 2025 under their umbrella. The singer cited a divergence in values and vision as the primary reason for her departure, emphasizing her commitment to her artistic path. "I have always been clear about my path as an artist, and I remain committed to growing into all that I know I am called to become," she explained.
Goodgirl LA's time with VMF has been marked by notable tracks such as "Goodgirl," "Early Momo," and "Bless Me." Her exit signifies a move towards greater creative control and self-definition, aligning with a broader industry trend where artists increasingly prioritize ownership and artistic freedom. Although her time with VMF has concluded, Goodgirl LA conveyed a message of appreciation to her fans, stating, "To everyone who continues to support me, thank you for walking with me. Your love and belief in me continue to carry weight, and I do not take that for granted."
The departure from VMF Worldwide is not Goodgirl LA's first experience navigating music partnerships. Earlier in her career, she was associated with various management setups as she established herself in the competitive music industry. This latest transition is seen as a part of her ongoing evolution as an artist seeking an environment that fosters her full creative expression. As she embarks on this new chapter, Goodgirl LA remains optimistic about the future, ready to embrace new opportunities and continue her musical journey.
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